We received some images of our albums from Photography by Alexander, and I couldn't help but share them with you. For more information regarding these designs give us a ring. Enjoy!
Showing posts with label design. Show all posts
Showing posts with label design. Show all posts
album design, oh my!
Here at Carla David Design we not only specialize in all the details that style your special events, we design wedding albums. Photography is one of my hobbies and I just love gleaming through all the images that our clients send us. From these images I create a special memory book of their wedding day. We also design baby albums, like the first year of life.
We received some images of our albums from Photography by Alexander, and I couldn't help but share them with you. For more information regarding these designs give us a ring. Enjoy!
We received some images of our albums from Photography by Alexander, and I couldn't help but share them with you. For more information regarding these designs give us a ring. Enjoy!
Happy Valentine's Day
We appreciate our customers and those who have supported our business. Every year we do something special for those who have contributed to keeping our business going. This year we've collaborated with an artist to create a one of kind valentine's day cards. Artist Tara Hannon with Meant for a Moment Designs drew up some very cool drawings that inspired the design of our 4 cards and packaging. "Hearts for you".
Tara Hannon, the creative artist of Meant for a Moment Designs, has been illustrating since she could hold a pencil. She began Meant for a Moment in 2008 and since then has illustrated hundreds of whimsical customized drawings for prints, books, and gifts. She is a hopeless romantic and is so excited to spread the love this Valentines day. For more about Tara, visit her website.
Thanks Tara for such a great job on the illustrations!
Have a great weekend and enjoy the moment!
Tara Hannon, the creative artist of Meant for a Moment Designs, has been illustrating since she could hold a pencil. She began Meant for a Moment in 2008 and since then has illustrated hundreds of whimsical customized drawings for prints, books, and gifts. She is a hopeless romantic and is so excited to spread the love this Valentines day. For more about Tara, visit her website.
Thanks Tara for such a great job on the illustrations!
Have a great weekend and enjoy the moment!
DIY Valentine's Day Cards
We are sharing the love this week. In case you missed this in our newsletter. Today you can download our DIY Valentine's Day cards designed by Carla David Design and illustrated by Tara Hannon. Print, cut, address and share your heart this Valentine's Day.
You'll need adobe acrobat to open the file.
Download DIY Valentine's Day Cards
We'd love to hear your comments about these Valentine's Day cards.
You'll need adobe acrobat to open the file.
Download DIY Valentine's Day Cards
We'd love to hear your comments about these Valentine's Day cards.
Splashes of Sunshine for Spring 2010
Pantone has announced their projected colors for Spring 2010. Some bright colors which will be overlapping not only in the fashion industry but into your event and wedding color schemes. Their are some vibrant brights and practical neutrals this year.
Great Finds: Decorative Packing Tape
You can let your imagination run wild with these decorative packing tapes, labels, and wraparounds from Tapeswell. I love there slogan..."make the outside count as much as the inside." This is my great find for the day.
Personal Stationery: Discount
Through the month of June when you order 100 piece set of personal stationery, you get $25 off your order. This includes thanks you cards. Inquire today!
New Postage Stamps
New pretty stamps for your letters this summer.
The stamp was designed by Derry Noyes of Washington, DC, and Jeanne Greco of New York, New York.
"Since the beginning of its popular Love stamps in 1973, the U.S. Postal Service® is paying clever tribute to the world’s favorite “game” with the issuance of the King and Queen of Hearts, the latest stamps in the Love series. Artist Jeanne Greco, New York, New York, created the art on her computer for the two stamp designs, one showing the King and one showing the Queen, by using images from 18th Century French playing cards as a reference." -www.usps.com
Your $5 Logo Design Company
Now that we have taken a look at the damage of Spec Work, let us now take a look at what quality you can expect from a logo in between the $5 to $200 bracket. The particular case I am looking at today is from a $35 logo design contest that was held on Digital Point Forums.
The “brief” for the logo design project was
“Make a logo for the site ‘Spela Piano’. The meaning of that is Play Piano. This is a site where our members can learn to play piano online.”
Below you can see the responses from the contest, which one do you think won?
You will notice that nearly all of the logos above use free fonts and don’t assign to the rules of what makes a good logo. Ie. describable, memorable, effective without colour and scalable.
Ask yourself these questions in regards to the logos above:
* How many of the logos can you describe or remember?
* Are these logos effective without colour?
* Are they scalable?
* Do they gain immediate recognition?
* Convey the company’s personality, character or attitude?
* Relate to your clients by conveying a feeling of familiarity and credibility?
* Have association with quality and satisfaction?
I will leave these questions for you to decide.
Professional Logo Design
Why logo design does not cost $5.00
To understand what a logo is meant to do, we first must know what a logo is. A logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colours, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.
The design process of a professional logo designer usually consists of:
1. The Design Brief: They conduct a questionnaire or interview with the client to get the design brief.
2. Research: They conduct research focused on the industry itself, on its history, and on its competitors.
3. Reference: They conduct research into logo designs that have been successful and current styles and trends that are related to the design brief.
4. Sketching & Conceptualizing: They develop the logo design concept(s) around the brief and research. They use creativity and know how to design a logo.
5. Reflection: They take breaks throughout their design process. This lets their ideas mature and lets them get renewed enthusiasm and receive feedback.
6. Presentation: They then choose whether to present only a select few logos to the client or a whole collection.
7. Celebration: They then eat chocolate or sleep or start on next logo design. Or a combination.
Do you believe doing all of that costs $5.00?
On that note, did you know that the software to make the logo is $700 in itself… Let alone the computer that it has to be installed onto or the costs associated with the essentials… paper, ink and an Internet connection.
More Reasons
Here are some more responses from other designers on reasons why logo design does not cost $5.00.
Tara from Graphic Design Blog outlines in her 6 reasons why a logo should cost more than your lunch that
1. A logo is the very first impression people get of your company.
2. A logo needs longevity.
3. A logo needs to be original.
4. A logo should look professional.
5. A logo should reflect the time and thought gone in to designing it.
6. A logo is the starting point of your whole corporate image.
Now look back at those $5.00 logo designs or your even own logo to see if adheres to the above points.
Isn’t it about time you invested in a professional logo design?
The “brief” for the logo design project was
“Make a logo for the site ‘Spela Piano’. The meaning of that is Play Piano. This is a site where our members can learn to play piano online.”
Below you can see the responses from the contest, which one do you think won?
You will notice that nearly all of the logos above use free fonts and don’t assign to the rules of what makes a good logo. Ie. describable, memorable, effective without colour and scalable.
Ask yourself these questions in regards to the logos above:
* How many of the logos can you describe or remember?
* Are these logos effective without colour?
* Are they scalable?
* Do they gain immediate recognition?
* Convey the company’s personality, character or attitude?
* Relate to your clients by conveying a feeling of familiarity and credibility?
* Have association with quality and satisfaction?
I will leave these questions for you to decide.
Professional Logo Design
Why logo design does not cost $5.00
To understand what a logo is meant to do, we first must know what a logo is. A logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colours, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.
The design process of a professional logo designer usually consists of:
1. The Design Brief: They conduct a questionnaire or interview with the client to get the design brief.
2. Research: They conduct research focused on the industry itself, on its history, and on its competitors.
3. Reference: They conduct research into logo designs that have been successful and current styles and trends that are related to the design brief.
4. Sketching & Conceptualizing: They develop the logo design concept(s) around the brief and research. They use creativity and know how to design a logo.
5. Reflection: They take breaks throughout their design process. This lets their ideas mature and lets them get renewed enthusiasm and receive feedback.
6. Presentation: They then choose whether to present only a select few logos to the client or a whole collection.
7. Celebration: They then eat chocolate or sleep or start on next logo design. Or a combination.
Do you believe doing all of that costs $5.00?
On that note, did you know that the software to make the logo is $700 in itself… Let alone the computer that it has to be installed onto or the costs associated with the essentials… paper, ink and an Internet connection.
More Reasons
Here are some more responses from other designers on reasons why logo design does not cost $5.00.
Tara from Graphic Design Blog outlines in her 6 reasons why a logo should cost more than your lunch that
1. A logo is the very first impression people get of your company.
2. A logo needs longevity.
3. A logo needs to be original.
4. A logo should look professional.
5. A logo should reflect the time and thought gone in to designing it.
6. A logo is the starting point of your whole corporate image.
Now look back at those $5.00 logo designs or your even own logo to see if adheres to the above points.
Isn’t it about time you invested in a professional logo design?
What is Spec Work?
This is a very important topic for me and I just thought I'd post something about it. I want to talk to you a bit about SPEC work. “Spec” has become the short form for any work done on a speculative basis.
ie. You design this for me, and I will pay you if I like it. - This is not right.
To clarify, let’s create a scenario in another industry where SPEC work does NOT exist.
“I went for a dental check-up yesterday. After the dentist inspected my teeth, she suggested some work to prevent further tooth decay. I told her to go ahead, and if the dental work was satisfactory, I’d be more than happy to pay. She responded that she wouldn’t be able to do that, because she normally provides a service when a fee is agreed upon up-front. I said I’d let her know after I checked in with other local dentists.”
This scenario happens in the design industry every day and is seen as very unethical as it is ruining the design industry. A designer should not have to invest time and resources with no guarantee of payment much alike a dentist or any other professional.
I do not want to go into this any further as much has been written about it but I would like to say please avoid design contests and spec work at all costs. Logo Design Contests are bad for your business. Period.
More about this can be found on the NO!SPEC website.
What is “spec?”
“Spec” has become the short form for any work done on a speculative basis. In other words, any requested work for which a fair and reasonable fee has not been agreed upon, preferably in writing.
What’s so wrong with that?
In a nutshell, spec requires the designer to invest time and resources with no guarantee of payment.
Isn’t it wise for a client to “try before they buy?”
On the surface it may seem so. But, digging a bit deeper, one realizes that professional graphic design is about creating custom solutions, not cookie-cutter concepts.
But, with today’s computers and software, how long could it take?
This is a common point-of-view for many who confuse the professional with his or her tools. The “process” is more than simply tapping at a keyboard or clicking a mouse. It’s about understanding the nature of a communication challenge and then using one’s brain to find the appropriate solution.
At the end of the day, there is a certain irony in spec work. A prospect requesting it is ultimately saying, “My project isn’t important enough to hire a professional who will take the time to understand my situation and goals and invest the time needed to create a suitable solution.”
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