Rules of the Red Rubber Ball

What is your Red Rubber Ball? What inspires you? What is your primary source of joy? What frees your ideas? Rules of the red rubber ball is a great book by Kevin Carroll. Kevin spoke at the HOW Conference two years ago and it was so dynamic, he actually had his red rubber ball there. His job at the time was with Nike. He was the Creative Inspirational Director. He basically helped inspire the designers, shoe makers, and staff by making them play to enhance their creativity, (thats where that one ad came from where the people are playing tag in the city.) Wouldn't we all like a job like that. Play all day!!!!!! or is that what we do????? If not we need to do more of it. We need to unlease our creativity by figuring out what our red rubber ball is.
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